Here is Looking at You Kid

 Varionet-glasses 

Photos and text by: Corey Amaro

Philippe licked up every suggestion and exclaimed, "Genius! Your readers are brilliant! Sex sells, Yann you are the man, Corey let's do it!"

I looked at the two of them through my trifocals, cleared my throat, pointed to Philippe and said, "Do it? With whom?"

Those two guys looked at me like I was French or something.

This is what happens when one watches too much of Sex and the City… it is beginning to feel like Sex and the Blog around here! And by the way Jenny N. I got your comment.

Most of your comments/ suggestions were HOT! Wow, maybe Playboy will use the ads too.



varionet glasses


Eye-glasses-5 Philippe cannot pick one winner. He likes them all.

"Sure he does," exclaimed French Husband, "He is not the one half naked in bed, or cooking with nothing but an apron, a cookbook and a Varionets! If he was the model he would easily pick one."

"Honey," I reminded him, "You are the one who posed nude in an art class remember?"

"I needed money!" he laughed, though his face did not turn red.


Eye-glasses-4

Our son said, "Dad you need to pluck your eyebrows if you want to be a model."

Our daughter threw in, "And concealer."

"Photoshop can correct that," I added.

"Gee, and to think, I thought you guys were going to say I had to wear clothes! Nothing shocks me anymore!"

Well we will see if that is true …

Philippe would like if you would pick a winner or two. He has selected some of your
ideas (below) and wants you to tell him which ones would be best for his Varionet ad campaign.

Then he will have to bribe French Husband to do it…

and take me to a very nice restaurant…. Jules Verne on top of the Eiffel Tower will do.

Map-and-glasses

If you can please pick one or two of the following, and add it to the comment section. Of course if there is one listed in yesterday's comments (or today's) that you like better by all means list it as your favorite.

Here are his favorites:

Tracy's

How about just eyes looking over laptop, or you lay on bed face up
with camera and FH looks down at you (sorta push up style) without shirt
of course and ponytail. 

Shannon in Oregon's

At a
museum standing back and admiring the image and then up close reading
the plaque describing the work.

Georgie's

Your model
sitting at a beautifully set dining table at a certain home. Candles
lit. Gazing lovingly towards the photographer with a champagne glass in
his hand.

Star's

Reading a price tag as he picks out sexy lingerie (for you).



Celeste's

How 'bout
FH holding a schematic and peering into the Mosquito's engine. This
references the dual capability of the lenses.



Marie Noelle's

Sitting
or standing by a piano, trying to decode a piece of music.


Shelley at This White Shed's

The shot is taken in front
of FH with a woman (you if you can arrange the shot thusly) standing in
front of him (camera is behind her) and removing his glasses….or is
she putting them on? The look on his face is of total
anticipation…all we see is the back of her head and her hands. This
provides a clear shot of the glasses, and implies that they make one
even sexier.



Danna

Shot
taken from the end of a bed …all white sheets, a bit tousled ….where
there is a shirtless man wearing the glasses reading a news
paper….only he is actually looking over the top of the paper at a
woman. We only see her from the back perhaps unhooking her brassiere or something like that. 

It is a seductive photo without being inappropriately raunchy. 

Demonstrates the guy looking at something 2 feet in front of him and
also 5 feet in front of him at the same time. Plus, it implies that he
won't miss anything with THESE glasses….and that he will still be a
desirable man even in glasses.

Christine Allen's

Many different eyeglasses
while trying to decide which pair will work for what he is about to read
(on his head, hanging from neckline of shirt, hanging from his mouth,
shirt pocket, etc

Marcie's

French
Husband in the bathtub reading
a produce ad and wearing the glasses.
He could be looking fruit, something funny and unexpected.

Catherine's

When
asked what she wore in bed, Marilyn Monroe answered, "Why, Channel No.
5, of course."

On a similar note, one could imagine FH with nothing but the sexy
Varionet and the forbidden "apple' (computer, i.e.)

Jackie's

These
glasses are BRILLIANT! I cannot wait to get a pair…I suggest pix that
illustrate the glasses "distance" capability-because:
a) it stands out as different
b) it is what people need and want
i.e., looking at a subway map (on the wall in the subway,) reading signs that are too far away for cheaters, of
course Yann should take his shirt off for these photos;) Does he own a
speedo?

Laure's

Browsing at a brocante, reading those tiny price tags or old
manuscript……

Holding architectural plans while standing in front of some new
construction………

Lorelei's

Perhaps French Husband shaving? peering into a beautiful, antique
mirror?

Evelyn's

How
about FH straddling his motorcycle reading a map??

For my prize…forget the glasses, send French Husband!

______ A serious thank you…

Philippe plans to send ten pair of glasses. One pair to the different winners and to some of those who will comment here today.



Comments

98 responses to “Here is Looking at You Kid”

  1. I like Georgie’s, Star’s and Danna’s ideas! THose three ideas put together would actually make a story! Like a a series of ads, which when put together create a story about what happens when you wear the glasses. 😀

  2. Well Corey, I gotta go with my own JACKIE’S! because I want to see Yann sans shirt and in a speedo…er, ah, I mean because I want the glasses;)

  3. This is all so hilarious!! All of us women from different corners of the world – with one wild thing in common!!!!
    Sex and Corey Amaro’s City!!!

  4. Oh, and vainly I must vote for my own, but only because I REALLY WANT THOSE GLASSES. I think all of the perspectives were fantastic and strung together provide a perfect ad campaign!!

  5. I’m sorry, I really can’t help you – they all sound like great ideas …. to be perfectly honest …. I’m just really enjoying all these photo’s of FH…!

  6. I think FH needs to be with his mosquito. Now that is manly and sexy and will sell glasses also.

  7. I read all the comments yesterday, and they were all great and hilarious. I think my favorites are Shannon’s in museum, looking at a painting, and Danna’s in bed, so a bit of culture and a bit of seduction 😉
    I also thought you could do a scene in some amazing old library, FH doing some research, reading a centuries old rare book, and writing his notes on a nice modern apple laptop…

  8. Gorgeous photographs every single one
    My favorite would be having glasses on to write to the most passionate letter from his heart.
    Ooooooh La La

  9. welltraveled

    I vote for Shannon’s classy suggestion.
    Maybe use something of french husbands amazing macho interests like scaling a mountain ..or skiing or the motorcycle

  10. I like Evelyn’s idea because I think incorporating something adventurous and sporty will appeal to men. And I’d love a pair of Varionets for my husband who has had to start wearing reading glasses!

  11. Perhaps Philippe would consider two ad campaigns. Danna’s sexy suggestion and then Evelyn’s on the motorcycle which appeals to the rugged masculine types. I have to believe these glasses are going to sell well. The market is truly there.

  12. I have to say that Danna’s was great!

  13. I like the architect idea.

  14. My vote is for Dana’s bedtime story, only, instead of a newspaper, how about showing the cover of a steamy novel or business report?

  15. You’re right, sex does sell, it always has. Since women are bigger shoppers than men, I do think it should be a handsome man wearing them, but I think a partially dressed man is far sexier than a naked one. How about a man with his tie loose and shirt partially unbuttoned, hair a bit tousled, eyeballing the wall street journal report?? Unless of course that might put a frown on his face….these must be awesome glasses!

  16. I would love to vote for my own idea, but that doesn’t seem quite right! My second choice is Celeste’s ‘peering in the Mosquito’. All the sexy ideas are great, but they will appeal mostly to women. What about those guys who don’t have women in their lives that will buy them a pair of these wonderful glasses? You need to appeal to the guys as well.

  17. Brenda L from TN

    Oooooo….I’m still ga-ga over FH in black suit and tie reading newspaper….Corey, he is so hansome…lucky you.
    How about a pix of FH in his plane reading the instruments and pointing out a landmark?
    Or sitting on motorcycle on top of mountain reading a map?

  18. I agree with the idea of two ad campaigns ,
    1. white touseled bedsheets with a red bra , a red apple and the glasses
    2. FH on his motorbike looking back at a flowershop resplendent with red flowers out front
    Love the glasses , want the glasses , need the glasses ( I’m 56 )

  19. Lorelei Lane

    I think FH should be on his motorcycle with a roadmap in one hand – looking lost but Hot! Jeans-white shirt-leather jacket-boots-and ponytail!

  20. Claudia

    I like Star’s, a well-dressed man in an upscale shop, holding the end of some little lingerie slip or something and reading the tag or Marie Noell’s, Yann at a grand piano in a tux with his hair maestro wild.

  21. Elizabeth

    I like the ideas of Celeste and Tracy.
    Anything with motorcycle or airplane is great – rugged.

  22. How ’bout FH holding a schematic and peering into the Mosquito’s engine. This references the dual capability of the lenses.
    Because I like Yann and I think that this most resembles him AND he doesn’t have to take his clothes off. Poor man!
    However, should he have to take his clothes off, I will personally invite him over for a soothing cup of coffee and cakes from Pouillard and you too Corey, of course!

  23. Debra P.

    Corey, the second shot in yesterday’s post was exceptional. The black/white in the cafe . . .captivating, sensual, smart, artistic, and intriguing . . .love that shot!
    Philippe, this is the shot to build the campaign around!

  24. The bathtub shot. Definitely the bathtub shot.

  25. This is the best idea for marketing ever – you will make a great threesome – ahem! I vote for the champagne candlelit dinner, but the lingerie tag is also a good one. Good luck picking only a few!

  26. Natalie Thiele

    Philippe is right, your readers are brilliant! My picks are Danna, Star, and Lorelei’s scenarios.
    I love the rectangular frames with black temples on FH, although they all look great on him.

  27. Lorelei

    I’m thinking maybe Celeste’s idea, the Mosquito’s engine and as for my second choice I like Evelyn’s motorcycle and map.
    This is fun! Thanks……
    Lorelei

  28. I’m going to vote for Celeste because I think men will respond more to the airplane. I believe your target audience is more mature guys (they need these glasses right) and many men of a certain age start to want their toys (sport cars, planes, motorcycles etc.). They will want to be the guy with the airplane. Women will respond to the sexy, okay and some men I’ll admit. I’d make it a vintage plane though, would be cool. Black and White with just the glasses in color.
    I also like the idea of taken from behind the woman as she takes off his glasses, it could read “comfortable enough to wear ALMOST all the time” or something along those lines. I’m not sure about the buying lingerie because who’s to say he is picking it out for a woman, might look like he’s buying it for himself.
    Love todays images as well!

  29. I love the story line idea. Sex sells and WOW FH is soooo sexy he scares me! Those strong hands, whew.
    Getting back to the pics, I love the very clean look of the cafe pics. Start with the close up, clean shaven, crisp paper to start then onto the Mosquito and motorcycle …. Oh my

  30. Danna’s suggestion is fantastic.
    However, for a real attention-getter, Jackie’s idea takes the cake: I’m seeing FH in nothing but speedo and Varionets checking out the map in the subway, surrounded by soberly suited commuters trying not to notice him. That’s sex appeal and humour combined – Philippe would sell his glasses like hotcakes!!

  31. you know my pick. 😉 lol although i also like Celeste’s idea!!

  32. I vote for Celeste’s idea with the mosquito. Giving that image of being useful while doing things men enjoy and of course looking sexy for the women! 😉 I’m in no need of glasses yet, but….my mom says she would gladly take them!

  33. These ideas are all great ideas, and Yann is a natural model. I too like the cafe scene reading the paper, something that appeals to most men that affects there daily life. On the other hand, Evelyn’s idea of FH on a motorcycle would be very appealing to to the women and the men.
    I’ll throw in another one, A classy, Hot Professor, sitting in a beautiful library with beautiful windows, or chandeliers to throw a warm light, surrounded by books, looking up, reaching out to accept another book from a beautiful assistant. Of course I love books, libraries, and handsome men! Tell Phillippe he is Brilliant!!!

  34. kerri529

    I like Christine Allen’s!

  35. If you want photos to get in PLAYBOY why not have a picture of Yann reading PLAYBOY! But I like Celeste, Shannon’s and Dana’s ideas the best. Whoever wins, it has been a fun couple of days seeing great photos of FH and the Varionet add campaign!

  36. Well I commented too late on yesterday’s post, but I have to say I love the idea of him on his motorcycle reading a map. That’s the picture of “young-at-heart” that anyone over 50 (male or female) would love to see themselves in.

  37. I like Celeste’s comment about reading the schematic and having the mosquito in the background.

  38. I like the idea idea of illustrating the unique properties of these glasses over regular reading glasses. Celeste’s suggestion works on several levels. FH is plenty sexy looking “as is”… don’t change his hair or eyebrows please, and no need to strip. Leave more to the imagination.
    So many great ideas, I really do think it would make a fun ad campaign to create a “story” with the best of them.

  39. Mmd. Tortoise

    I agree with Deborah P; the black and white photo in the cafe is a great one on which to build a campaign. Introduce us to the man in the VARIONETS, and then slowly let us get to know him. Slow can be very seductive. We are interested in the essence of the man wearing the glasses; any photo that would demonstrate that would be of interest. The initial question being, who is THAT MAN wearing THOSE GLASSES which ultimately equals, I want that life; I want that man; I want those glasses…

  40. Just use the whole blog with photos of course! I have just paid the price of a small nation for a pair that don’t work and have to be redone when all I obviously needed were these! Now if I can only get the computer to bring up the right page I will start selecting!

  41. Valerie

    All of the above. FH wil become the “face of Varionet and women everywhere will be intrigued as they see each aspect of this amazing man’s life. Men will want to be like him. Women will wish they were his …
    Then, Corey, a companion set of photos for the woman’s glasses.
    If I had to pick one, I would go with Danna’s. I think it is a perfect one shot visual to emphasize the duality of the glasses. You’d expect to see him peering over the glasses… I also like the mosquito’s engine.

  42. Ed in Willows

    I like the idea of shooting your pictures from behind FH…maybe over his shoulder. Get him reading something up close like a map and then another picture of him looking at something farther away, like a road sign or a woman. In each picture, change your field of view by focusing on each object he is looking at so it shows that you can see things at different distances.

  43. The purpose of the ad campaign is to “brand” the glasses for, as Celeste and others pointed out, “the dual capability of the lenses.”
    My favorite ads would be Shannon in Oregon’s (at the museum), Marie Noelle’s (at the piano), Jackie’s (in the subway) and Laure’s (at a construction site).

  44. P.S. The market for purchasing these glasses is likely women of a certain age, either for themselves or the men in their life. Therefore I must respectfully disagree with Sacha re Yann’s eyebrows. My impression is that mature women don’t like seeing metrosexual plucked or waxed eyebrows on men. Ditto for waxed chests, incidentally, because REAL men (including Farmboy Husband) have hairy chests! Grrr…..

  45. i like what u have done already.. cafe shots..! perhaps gazing into the unknown distance.?! looking distinguished..
    love to see him in the rayban wayfarer ecaille..
    c u soon….

  46. There are definitely some good suggestions. I like Georgie’s the best.

  47. It’s true, you have to consider heterosexual men comprising a large part of the demographic…blatant sexuality might not be as good as subtle.
    Am I, perhaps, a little transparent here?

  48. My thoughts are that the ad be (3) shots that represent morning, noon and night. The eyeware that takes you from am to pm. Maybe several (3) series shots wearing different styles representing various comments suggested. Good Luck!

  49. You and Your readers (is bloggers a word) are so much fun. Each day I cant wait to see what is next. I never saw Sex and the City but I’m sure this is more creative.

  50. I think your B&W photo at the cafe was amazing and the one to go with for the ad. I think “classy” appeals to everyone and will ultimately sell the most. FH is the perfect model because he is every woman’s dream man and he is cultured, intelligent and adventurous. Ads that depict his masculinity will both appeal to men and women. Please, no women in the shot, only FH. I like the suggestions that place FH at the cafe, the museum, the subway, and the Mosquito. I also love the idea of writing the love letter. The ad could include a line or two of the letter and then fade out so everyone would be squinting hard to see what it SAYS…
    I love a well-read, mysterious man, and think it would be amazing to see him at a beautiful library in Paris, sitting at a massive mahogany table with floor to ceiling antique books behind him, a chandilier above him, a stack of books in front of him, wearing chic reading glasses. He is typing on his laptop and gazing out the window looking upon a most beautiful view. But that’s just me.
    Any photo with FH will sell. Philippe can’t go wrong with your photography and FH as his model. BTW, the glasses look amazing!

  51. Rebecca from the Pacific Northwest

    I’m a late-comer to this idea — missed yesterday’s set-up, so just started out with this morning’s photos of FH looking at the newspaper and thought to myself, “My, FH is so handsome in those glasses!” Really.
    Your husband is a good sport with all this.
    I’m needing new (real prescription) glasses and have been wondering about au current frame styles. Will have to study all these options.
    Very fun blog and comments. Lucky you. Lucky all of us.

  52. Rebecca from the Pacific Northwest

    Photographically, the photo with the green door behind is loveliest, and perhaps consider having his head up higher, peering over the top of the paper to whatever it is that catches his interest beyond (that we just imagine.) That green background is beautiful, and very Corey-looking.
    The polo shirt casual look in the car: meh. Not nearly as fabulous as that crisp suit.

  53. This is hysterical I am snickering behind my desktop at work reading all these fun comments!!
    [Wearing my DRAB OLD computer glasses I must add. Do you know they fall off when I look down? Pitiful.]
    Now back to the work at hand. I like the red apple, sheets, mosquito, the speedo, the bathtub. FH doesn’t have to naked, per se. What a great diversion to the morning, Philippe you are a genious to hire Corey and FH. Can’t wait to see how this plays out!

  54. Shannon without a doubt. Well done!
    Laurie
    SF
    (I’ve seen to misplace my glasses. If only they were red.)

  55. Even so-handsome FH will not look good in a speedo, so forget that!
    I really like the frameless ones on him.

  56. Heehee. I knew you would “get it”. Now, can I cheat? Kinda recommend my three faves much like Alexis did. A montage that says, “Varionet, works Morning, Noon, and Night (if that is even said in France?) and for MORNING use Danna’s suggestion of FH sans shirt, under the sheets,wearing his readers with a newspaper but clearly focused on his lady love (you)getting ready in the AM, for NOON show Laure’s idea of FH studying architectural plans in an office or on site, and NIGHT Georgie’s image of FH in another set of readers looking straight off camera yet into the camera with wine/champagne over candlelight at his lady love….too much maybe? Well either way this is such fun and you, FH, and Philippe are so game. Thanks for all this Corey, and in today’s post I really like the simple elegant headshot of FH in suit and tie and the glasses. Enjoy the creative journey.

  57. Phillipe’s website needs some FH or something asthetic! While the product info is great it’s not a website that calls my attention. I’d already have to know about Varionet and want some glasses to stay on the site.
    I suggest going with Laure’s idea of reading blueprints WHILE looking at a building under construction to emphasize Varionet’s most important attribute – readers & progressive lenses for distance.
    I LOVE these glasses!! I need them!

  58. love the 2nd photo of FH today showing more of glasses yet ‘using’ them. I agree with Pam’s comments that classy is THE way to go for advertising appeal – especially because they are not prescription glasses i.e. not a necessity, so should be portrayed in ways that readers are used. So my vote would be Celeste’s or Evelyns ideas

  59. I like Celeste and Catherine’s!

  60. v.j. kohout

    Debra P. is onto something. This should be a serie. Starting with the one in the cafe and building up. The shot in the bedroom (Donna), which should come after a slow build up, there should only be his look of expectation over the paper of someone maybe entering the bedroom. Never put a particular female in the shot, only a suggestion of either her arrival or departure. After all we all want to put our own immage in the picture. By the end of the advertizing serie, Ian and Corey should be rolling in money.

  61. Well, the photo and ad depends on the type of magazine.
    Shannon in Oregon, Marie Noelle or Laure photos would work well in a high-end mag arty type.
    Evelyn’s would work in a mag like People.
    Danna’s would be good for a men’s type magazine like Playboy – implies the guy will get the sexy girl with these glasses.
    Star, Catherine, Shelley at White Shed’s and Lorelei would be good for a women’s type mag like Cosmo with FH being barechested looking sexy with the glasses.
    True marketing – all depends on the audience you’re trying to attract.

  62. Brother Mathew

    Shelley @ This White Shed
    or
    Laure’s

  63. There should be a woman in the photo, no doubt, single men will get that all too familar urge to purchase because the ad says, it attracts women….just sayin’
    FH is a fine model….fine as in fine wine.
    Seriously, do you ever pinch yourself to see if you are living a dream?

  64. Oh my gosh, these made me blush!!! So, if you’re going for sexy and the purpose of the product is to see beyond what’s directly in front of you, then Dana’s jumped out at me.
    🙂
    wow.

  65. I like Danna’s, Shelley’s and Lorelei’s except if he’s shaving backup the shot so that you see Yann with a towel around his waist. Doing yard work shirtless would be pretty cool as well but then how would you tie in the glasses?ha.
    Thanks Yann or being such a good sport abt. all of this.

  66. I don’t know … I was kind of hoping you could incorporate the clown into the shot. Fright wig, red nose, red glasses … Just a thought.

  67. What about FH in tux, with tickets to some elegant evening event, opening champagne, talking with acquaintances at the show, finding his seat, greeting the star of the show?
    You have such beautiful rugged scenery there, why not a picnic with FH on the blanket with a novel open (and forgotten) as he gazes off camera at…..(and the suggestion of a woman who is just off camera)?
    What about grilling out in some suitably sexy attire with friends and family and a bottle of wine nearby? The man with it ALL…..
    No matter which way you go, you’ve got some serious winners!!

  68. christine allen

    I’m voting for my own …
    The person that has an arsenal of eyeglasses .. on his head, hanging from shirt, mouth, etc. I think it would be great for him to also be holding a magnifying glass . AND.. all this for taking his eye test! (An eye chart on the wall !)
    That’s a person that NEEDS the solution that Varionet is able to provide !
    Good luck with your campaign Philippe!!

  69. Tara Bradford

    Ha ha! Love the bit about the red eyeglasses being for a woman. FH looks great in all of them! And definitely the motorcycle or airplane. Well done, you with the photos, Corey! What fun!

  70. Victoria Ramos

    Here is my photo shoot: photo of FH setting at a cafe, reading the book ‘sex and the city’ looking over the top of it with 4 french women walking by with similar characteristics of Carrie and friends — with a particular look in his eye —
    Love Danna’s comment and And the bath tub shot — but maybe he should be reading the comics!

  71. I love Shelley’s idea…whew…just give me a moment to compose myself…okay, and I agree, something to show the versatility of these marvelous eye wear creations…and you cannot beat a crisp white shirt on a confident, well-informed man no matter what he is doing in ANY setting. Thank you for sharing!

  72. I admit I don’t think I have ever gone out to a post twice in one day. Laurie with the clown idea, cracked me up. Yann you are a good sport to deal with all this, seriously. And Corey your pictures are already top shelf. Now tomorrow is Saturday so I must remember to take a peek at the winners. This site sure beats spreadsheets and system reports. I hope IT department isn’t watching my keystrokes or I am in t-r-o-u-b-l-e! HHA!

  73. Shannon, or Shelley at the White Shed – or commenter Laure from this post re: tux, champagne at an evening event (I’d love to see FH in a tux)

  74. French Husband in the bathtub wearing nothing but the glasses.

  75. jend’isère

    Form & function. Don’t let the model make you lose sight of eyeglasses sale objective. His face has angles which frame the glasses at their best. Focus on simple views with just a touch of color. Reading a financial newspaper display an informed man, though avoid negative headlines. Then once Monsieur Mystery Man attracts customers, let him have some fun! Outdoors breeze tossling his hair over his Rayban-style glasses while consulting a map (plane in background). Or indoors reading handwritten letters by candlelight reflected through his Rayban-style lens and a curved edge of the bathtub: photographic challenge or you!

  76. LibbyWNZ

    Everyone is so creative – love JennyN’s idea – a series with a storyline – times of the day etc with maybe the bike / plane scene as well. We need these in New Zealand!!
    Thanks for including us all, Corey.

  77. My picks are:
    1.Shannon in Oregon’s (intellectual men with culture are sexy!)
    2.Shelly at This White Shed’s:
    (Because anticipation is very sexy)
    3.Laure’s architectural plans – (a man who might be an architect -intelligence again- Construction should be very appealing also).
    4. Celeste – A man who flies – here we go again – smart, daring. This man is taking chances, he is who you want to be like and be with! (both men and women).
    I like that 1, 2 and 4 all show the dual capability of the lenses. And of course, FH must be impeccably dressed! (love the suit and tie).
    carol
    Also

  78. Karina Westfall

    My favorite is the one from Danna. I am a marketer in USA, and conveying a message to an audience in the most effective way by delivering the desired call to action and using a symbolic image to the audience psyche is a most. See below my analysis on Danna’s ad description:
    – It delivers the message that the product is reliable and good, and the call to action is to buy the good product — “Looking at something 2 feet in front of him and also 5 feet in front of him.”
    – It is a symbolic message to the audience psyque, it implies that a man can be sexy, desirable even in glasses —“Shirtless man wearing the glasses reading a newspaper only he is actually looking over the top of the paper at a woman.”
    I hope he will pick this one. From my marketing perspective it is the most appropriate and effective.

  79. I adore Evelyn’s idea – The man in leather, the machine, the map and a hot pair of glasses with a backdrop of one of your fabulous French landscapes – that super steep curvy road from your trip would be great.
    Have a great weekend Corey!

  80. Wow…79 ahead of me–and no wonder please note this is a clear indication that Yann can sell glasses!
    I choose Shannon’s..in the museum. He is sexy in an intelligent, suave manner–the ‘bed’ angle (I think) implies that he is at the same place as as all the 18 year olds in Calvin ads-it isn’t him.
    If two shots aren’t optimal, I vote for the one on the motorcycle BUT you must be able to just see the pair of feminine hands clad in long red leather gloves wrapped around his waist.

  81. Too tired to read if this has been suggested, but I think Yann doing what he does best in public, riding a motorcyle (need some James Dean frames for that) and flying (maybe some aviator frames) and, of course, wooing a woman in Gary Grant I Am So Square frames (ha!). Would really grab the macho image as we Americans like to maginalize testosterone. Perhaps a line of jewelry also, focusing on skull-type Jonny Depp rings and baubles, and huge watches. Love your blog and you are so blessed to have such a good sport as Yann.

  82. Seriously every time I see a picture of these glasses with Yann in it I just laugh out loud!!!!!
    First, how is FH not in the entertainment business?
    Second, how is that Corey, you were in a monastery once, but ended up in Provence with FH?????
    This is too rich!!!!

  83. Your original idea is my favorite, second only to Evelyn’s. The motorcycle is perfect. definitely!

  84. Oh MY! All four of the pictures in this post would sell glasses!!! Judy

  85. I like the suggestion of the Motorcycle, and reading a map.
    ALSO…
    French Husband in the Kitchen wearing an apron, reading instructions. I Love men who COOK, In any way…. Where would I find these glasses, I am tired of squinting…I am creating wrinkles.

  86. Mary Kate

    I like Christine Allen’s suggestions, all sorts of glasses all over the place.

  87. I vote for Celeste’s!!
    A man who is brave and confident enough to repair an aeroplane engine exudes desirability!!! 🙂
    I hope Phillipe sells millions of Varionets!!

  88. Elaine L.

    I like Danna’s idea. It seems very French to me.
    ~elaine~

  89. If Philippe chooses Dana’s idea I guess , you too will be part of the ad campaign that would be the greatest thing but somebody else has to take the picture …
    For me every scenario is great

  90. Lia deKoster

    Out of focus beautiful girl, high heels, big petti coats. Man – on steps of concert hall – Tux, white shirt, beautifully groomed man, glasses,the look – and glasses. flowers.
    All muddy romantic tones,….

  91. OOOOOh, I vote for:
    1) the motorcycle and the map (yes, yes, yes!)
    2) picking out the lingerie (absolutely… brilliant idea!)
    3) in bed looking over the newspaper (awesome…)

  92. Janice Steffey

    Hi Miha. I agree with Lorelei’s comment. Definitely shaving in front of one of your beautiful mirrors.
    Jan

  93. Evelyn’s I think. Motorcyle’s are hard to rsist yes?

  94. I like Shannon’s idea. It shows the practical function of the glasses and how they fit a sophisticated cultural life.

  95. dang…I was flying over the ocean when your blog came up about the glasses. I really like the pictures, and will check into the glasses.

  96. This looks so cool. I’m so happy that I find this blog, it seems that blogs are getting more creative in every aspect and its nice to see. Thank you for sharing.

  97. This looks so cool. I’m so happy that I find this blog, it seems that blogs are getting more creative in every aspect and its nice to see. Thank you for sharing.

  98. oooh this is exciting! I am going to submit… 🙂 Good luck to all the applicants, I can’t wait to see who is chosen!

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